We’re looking forward to introducing you to YAZMING ROSS. Check out our conversation below.
Hi YAZMING, thank you so much for joining us today. We’re thrilled to learn more about your journey, values and what you are currently working on. Let’s start with an ice breaker: What are you being called to do now, that you may have been afraid of before?
For a long time, I was afraid of my own voice—of fully being myself and standing confidently in what I know and create. I’ve always had a deep love for art in all its forms, whether through music, painting, or photography. The passion was always there, but I never felt fully bloomed or completely comfortable claiming that space.
In recent years, I experienced a confrontation with myself—unlearning who I thought I had to be, who others expected me to be, and what I believed strength was supposed to look like. I realized I had created an alternate version of myself instead of recognizing who I had been all along. That moment of self-discovery showed me that I didn’t need to change anything—I just needed to be myself.
This clarity has transformed my creative process. I now trust myself more deeply, from the decisions I make to the purpose behind what I create. Becoming comfortable in my own skin—knowing that simply being myself, with nothing else attached, is enough—has given me the confidence to create freely. Even if it’s only in my own eyes, I know it’s meaningful.
I am enough to speak. I am enough to create. I am enough to show up with confidence.
Can you briefly introduce yourself and share what makes you or your brand unique?
Hi, my name is Yazming Ross, and I’m a creative designer and the founder of HYPH MIND—a multidisciplinary creative agency and platform built to bring bold visions to life. We specialize in web design, brand identity, and visual design, but at our core, HYPH MIND is about storytelling, experimentation, and creating work that feels intentional and alive.
I’ve always been drawn to creativity in all its forms—art, design, music, fashion, film—and HYPH MIND reflects that curiosity. We love working with artists, brands, and local business owners who aren’t afraid to step outside their comfort zones and explore design beyond the expected. Our approach leans toward experimental, expressive visuals that help clients build a strong, authentic identity and communicate their story in a way that truly resonates.
What makes HYPH MIND special is the collaborative spirit behind it. We don’t just design for people—we create with them. Every project is a shared process of trust, exploration, and intention, allowing ideas to evolve into something meaningful and visually powerful. Each collection, project, or collaboration is different, yet interconnected, reflecting the belief that creativity doesn’t exist in one lane.
Our motto, “BELIEVE THE HYP,” represents believing in the in-between—the process, the growth, the becoming. It’s about trusting yourself, your vision, and the ideas that haven’t fully formed yet.
We recently launched our website at hyphmind.com, creating a space for creatives, brands, and visionaries to connect with us and collaborate. HYPH MIND is still growing, but the goal is clear: to influence culture through design, build community through collaboration, and create work that leaves an impression long after it’s seen.
Amazing, so let’s take a moment to go back in time. What’s a moment that really shaped how you see the world?
I’m a huge anime lover, and one moment that deeply shaped how I see the world comes from Demon Slayer, specifically Season 2, Episode 7. In this episode, the character Kyojuro Rengoku faces an upper-rank demon, Akaza, knowing he’s likely fighting a losing battle. Despite being on the brink of defeat, he continues to push forward, fully aware of the outcome but refusing to give up.
As Rengoku is fatally injured and death is certain, he leaves Tanjiro with words that stayed with me:
“If you are feeling disheartened—that you are somehow not enough—set your heart ablaze. Dry your eyes and look ahead. You may feel like digging your heels in, but the flow of time waits for no one.”
This moment changed my life. At the time, I had just been laid off from my job and was facing constant rejection from interviews. Hearing those words pushed me to shift my perspective—to stop waiting for reassurance and instead move with intention. It made me lock in on myself, my creativity, and the vision I had for HYPH MIND.
That scene reminded me that growth doesn’t wait for comfort or certainty. No matter how many times you fail or how heavy the moment feels, you still have to move forward. That mindset became a turning point for me—both creatively and personally.
If you could say one kind thing to your younger self, what would it be?
Stay weird. Be yourself unapologetically. The people who didn’t understand you back then will one day be inspired by the very things that set you apart. Never give in—stay focused, lean into who you are, and trust your gut.
You are beautiful inside and out, and never forget that. Most importantly, never stop creating.
So a lot of these questions go deep, but if you are open to it, we’ve got a few more questions that we’d love to get your take on. What’s a belief you used to hold tightly but now think was naive or wrong?
I used to believe I had to wait for the perfect moment—the perfect alignment—before releasing anything or taking action. That everything had to be right before I could move forward. I’ve learned that this isn’t always true.
Sometimes it’s not about forcing situations to happen, but about building toward them—taking the small actions that eventually create the moment you’re waiting for. That’s something I would definitely tell my younger self: stop waiting for perfection.
I still struggle with perfectionism at times, especially as an artist, but I’ve learned that progress and consistency matter more than perfect timing. Creation doesn’t come from waiting—it comes from showing up.
Thank you so much for all of your openness so far. Maybe we can close with a future oriented question. What do you think people will most misunderstand about your legacy?
People may think that my purpose for creating HYPH MIND is only about art or design, but for me, it goes much deeper than that. HYPH MIND is about building a world where creativity becomes a pathway to education, confidence, and possibility—especially for children who come from backgrounds similar to mine.
I want to help create spaces where young people have access to education that genuinely cares about their growth and development—not just within school systems, but in how they learn to navigate and shape the world around them. Even if it begins with art programs in schools, the goal is to give youth the opportunity to translate their imagination into reality through creativity. To show them that this is only the first step—and that they truly have the power to build, influence, and prosper in the world they live in.
I believe our younger years are the most powerful time for imagination to be free. When creativity is nurtured early, it doesn’t just create artists—it creates thinkers, leaders, and visionaries. That belief is at the core of the legacy I hope to leave behind.
Contact Info:
- Website: https://hyphmind.com
- Instagram: @imagine___yazming
- Youtube: http://www.youtube.com/@IMAGINE___YAZMING
- Soundcloud: https://soundcloud.com/yazming-778989289
- Other: @hyphmind
Image Credits
@hyphmind
@thevizual_
