Today we’d like to introduce you to Carrie Juliao.
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
My journey began in real estate, where I built my own brokerage and learned firsthand what it takes to grow a business, lead a team, and create opportunities in a competitive industry. Along the way, I also realized how many women are building successful lives and businesses but still lack a genuine place to connect, collaborate, and feel supported.
That realization inspired me to create The Collective Society. I wanted to build more than a traditional networking group. I wanted a community where women could form meaningful relationships, share opportunities, celebrate one another, and grow both personally and professionally.
Our primary hub is currently the Tampa and St. Petersburg market, with Crissy McWilliams serving as our St. Petersburg Director. We are also preparing to launch in North Alabama within the next month, which is especially meaningful to me because of my personal and professional connections to the area.
The Collective Society has grown from an idea into a larger vision for a community of influential, purpose driven women. We are still in the early chapters, but I am incredibly proud of what we are building and excited about where it is headed.
We all face challenges, but looking back would you describe it as a relatively smooth road?
It has definitely not been a smooth road. Building a business requires you to take risks, make difficult decisions, and keep moving forward even when the outcome is uncertain. I have had to balance growing my real estate brokerage, launching The Collective Society, managing family responsibilities, and navigating some very personal challenges along the way.
One of the biggest lessons I have learned is that growth rarely happens as quickly or as neatly as we imagine it will. There have been financial pressures, unexpected setbacks, and moments when I questioned whether I was taking on too much. However, each challenge has made me more resourceful, more focused, and more intentional about the kind of businesses and communities I want to build.
I have learned to adjust when something is not working, ask for help when I need it, and continue showing up even when everything is not perfect. Those experiences are also part of why The Collective Society matters so much to me. Women should not have to navigate the difficult parts of business and life alone.
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
The Collective Society is a social and business community created for women who want meaningful relationships, professional growth, and a genuine sense of belonging. We bring together entrepreneurs, professionals, community leaders, and women who are entering a new chapter of life or business.
What sets us apart is that we are not simply another networking group where women exchange business cards and leave. We are intentionally building a community where relationships come first and opportunities grow naturally from those connections. Through monthly events, curated experiences, educational conversations, member features, media exposure, speaking opportunities, and community recognition, we help women become more visible while also giving them a supportive place to grow.
I am most proud of the culture we are creating. The Collective Society is built on the belief that there is room for every woman to succeed and that collaboration is far more powerful than competition. We want our members to feel seen, valued, and connected to women who will support their goals both personally and professionally.
Ultimately, I want readers to know that The Collective Society is more than a membership. It is a place for women to build lasting friendships, strengthen their businesses, expand their influence, and be part of something meaningful.
What was your favorite childhood memory?
My favorite childhood memories are of growing up in my family’s restaurant and cooking alongside my grandmother. Every Christmas Day, we would open the restaurant and serve anyone who came in for free. We would also prepare hundreds of Christmas dinners, then go out into the city to deliver them to people living in homeless camps.
I truly loved spending Christmas that way. It taught me at a young age that the most meaningful part of any celebration is sharing it with others and making sure people feel seen and cared for. Looking back, I believe those experiences helped shape my love for serving people and building community.
Pricing:
- $497 a year locked in for all founding members. Second year free for the first 50 founding members.
- $797 a year after the first 100 founding members or $75 a month
Contact Info:
- Instagram: @officialcollectivesociety
