Today we’d like to introduce you to Renee Armstrong.
Hi Renee, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
My journey started with nothing but faith, a vision, and a deep desire to create something that made people feel seen and celebrated. Petal by Rose Gold began as a mobile boutique — me, my bus, and a dream — showing up to local pop-ups with handmade pieces and a whole lot of determination. I didn’t have a big team or a fancy setup, just purpose and prayer guiding every step.
What began as fashion soon became something bigger. I started customizing sports items and microphones — transforming ordinary things into statement pieces that told stories. When my work hit major stages like Chris Brown’s Breezy Bowl Tour and NBA Youngboy’s MASA Tour, I knew this was more than a hustle… it was my calling.
Every rhinestone, every design, every piece I touch carries a piece of my journey — the long nights, the risks, the tears, and the faith it took to keep going. Blinged by Rose Gold is more than a brand — it’s proof that with faith, focus, and consistency, your gift will make room for you.
I’m still evolving, still learning, still trusting God every step of the way. But most importantly, I’m grateful — because what started as a small dream has turned into a movement that shines far beyond me.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
No, it hasn’t been a smooth road — not at all. There was a point in my journey when I went from having a home to sleeping inside my store. I was homeless, but I still showed up every day with faith that this vision God gave me wasn’t for nothing. I didn’t have much, but I had purpose — and I refused to let that go.
I remember those nights like they were yesterday. No comfort, no guarantees, just me, my dreams, and my determination. I’d fall asleep surrounded by my supplies — clothing, rhinestones, and new ideas — reminding myself that this was temporary. That one day, all this sacrifice would mean something.
There were moments I broke down and asked God, “Why me?” But even in those tears, I heard Him say, “Keep going.” So I did. I kept creating, kept believing, and kept trusting that my obedience would turn into overflow.
Looking back now, I realize those were my faith-building seasons. Losing everything forced me to depend on God for everything. And because I didn’t give up, He turned what looked like failure into favor. Blinged by Rose Gold was born from those nights — from raw faith, struggle, and a promise that purpose would always outshine pain.
As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I’m the creative force behind Petal by Rose Gold and Blinged by Rose Gold — two extensions of one vision rooted in faith, creativity, and culture. I specialize in transforming everyday items into statement pieces that sparkle with purpose — from diamond-covered microphones and custom sports balls to fashion pieces that embody confidence, luxury, and individuality.
I’m best known for being the “Celebrity Bling Architect,” creating one-of-a-kind designs that have been seen on major tours and stages — like Chris Brown’s Breezy Bowl and NBA Youngboy’s MASA Tour. But beyond the glitz and glam, what I really do is tell stories through sparkle. Every piece I touch carries emotion, identity, and pride — whether it’s for an artist, an athlete, or someone chasing their dreams.
What I’m most proud of is how far this gift has taken me — from sleeping in my store to seeing my work shine under stadium lights. I built this with my hands, my heart, and my faith. I didn’t have a blueprint — I became one.
What sets me apart is that I don’t just create for people — I create with intention. My designs aren’t just about luxury; they’re about legacy. They represent resilience, self-expression, and the belief that you can turn your pain into something powerful and beautiful. Every crystal I place is a reminder that your light will always find a way to shine — no matter where you started.
Any big plans?
My plans for the future are bigger than me — I’m building an empire rooted in faith, creativity, and legacy. I see Blinged by Rose Gold expanding globally — with custom luxury designs, collaborations with major artists and athletes, and a full product line that brings that “bling energy” to fashion, sports, and lifestyle.
But beyond the sparkle, my true goal is impact. I want to open a creative studio and mentorship program that helps other women — especially young girls — step into their purpose, even when they don’t have it all figured out. Because I know what it’s like to start with nothing but a dream and faith.
I’m also stepping more into storytelling — sharing my journey through books, media, and speaking, to show that the same girl who once slept in her store now stands as proof that faith works.
The biggest change ahead is expansion — not just in business, but in purpose. I’m walking into a season of alignment, elevation, and overflow. I’ve planted the seeds — now I’m watching the harvest unfold.
Contact Info:
- Website: https://www.petalsbyrosegold.com/
- Instagram: https://www.instagram.com/_rosegoldshawty
- Other: https://www.instagram.com/blingedbyrosegold
Image Credits
NBA Youngboy
Summer Walker
