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Meet Paige Ratterman of Paige Online

Today we’d like to introduce you to Paige Ratterman. 

Hi Paige, please kick things off for us with an introduction to yourself and your story.
In 2018, I was working as an executive assistant and receptionist for a small non-profit startup company in Tampa. I was pregnant with my son and at the time I was the first person at this company to be a full-time employee requesting maternity leave. They decided they would not offer leave or hold my position so I left at the end of the year to have my son. I tried the stay-at-home mom thing for about three months but then decided that it wasn’t for me and I was ready to get back to work. Around the same time, I received a phone call from a friend that I was introduced to at my last job. He had a close friend that was looking for a part-time remote assistant and made the introduction for me. I began working on a few marketing projects for that client and my company was officially started. I really enjoyed working remotely and having the flexibility to stay home with my new baby but also be a part of the working world even if it was only in a small capacity. After a few weeks, I decided that I wanted to grow my company by adding a few more clients but was unsure of how to start. I had heard of a few virtual assisting companies that helped remote workers like me find leads and build clientele. I partnered with them and took on a few additional clients. 

While working with this company I took on many clients in an array of different industries and established my niche service offering in the podcast space. I specialized in booking podcast guests, coaching them on what makes a great interview, and then moved on to helping podcast hosts produce shows. In the last year, I have focused more on learning social media and creating content for small businesses. 

I still had a few clients on my own that I didn’t run through the third-party company but the majority of my clientele was coming from them until a few months ago. At the end of October, I decided to break free of the third-party company and really start focusing on getting clients on my own. I have had what seems like overnight success with meeting new clients and growing my business. Within three weeks of making my website, I am at max capacity with work and have been referring potential leads to other close virtual assistant friends. 

Overall, I have been a virtual assistant for about 3 years now. My running total of clients is 61 ranging from my very first client that is still with me to clients that only needed me for a few projects here and there. I have worked with clients in industries such as real estate, business coaching, health/wellness, digital marketing, finance, legal firms, and more. 

I am currently working on a project with another virtual assistant that takes the shape of an on-demand guide of how to start your own virtual assistant company. This resource is a behind-the-scenes look at how to get started, the tools you’ll need, and much more. I am so excited to give people an inside look on creating this business that I am so passionate about. The resource guide plus virtual community and much more drops in November and I can’t wait to help excited entrepreneurs start their journey. 

As a single mom starting a business has been one of the hardest things, I have done but it is extremely rewarding. Seeing how my help with admin duties and marketing can relieve some of the tasks on a business owner’s plate makes me so happy. Being an entrepreneur myself I know how hard it can be and I also know what I would want out of an assistant. I definitely bring much more to the role than just competing work and sending an invoice. I love to look at the bigger picture. I often discuss topics like what are things that can make your business better, what tools can we use to streamline processes, what can they be doing with more time, what can make the customer’s experience more enjoyable, and so forth with my client’s to really propel either business forward. 

We all face challenges, but looking back would you describe it as a relatively smooth road?
I have had some huge learning curves along the way. Learning about how to run a business and what clients to take on and when. I have also learned from experience like the best way to go about dealing with an unhappy client or when is the best time to part ways. 

One of the biggest struggles I have is creating a good work-life balance. Especially with remote work, it seems like there is no real end of the day or end of the week. 

I feel that I have absolutely never worked as hard as I have before starting my own business. Something about your name being on the door makes everything much more important and personal. 

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Paige Online offers virtual assistant services ranging from social media management, podcast bookings, calendar/inbox management, legal assistant services, and more. 

Paige Online is much more than a virtual assistant business. When I take on a new client, I consider myself a real team member in their business. One aspect that is really important to me is meeting my clients in person. I try to make at least one trip to meet my clients to build that connection even if that means flying across the country. This just goes to show that I am serious sticking around for the long haul and being a true team player. 

I am an entrepreneur at heart, and though I don’t know everything I know ambition and motivation. I know that good customer service, dedication, and a good plan equals more sales and a growing company. I know that change in vital and to always be evolving and learning. I love to read books, watching tutorials, learn different programs and research the latest topics. 

When you hire Paige Online you will always get me, Paige Ratterman, working for you and I think that’s really important. My goal for this business is to connect with the community, build lasting business relationships and never stop growing personally or professionally. 

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