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Meet Oscar Hinojosa

Today we’d like to introduce you to Oscar Hinojosa. 

Oscar, we appreciate you taking the time to share your story with us today. Where does your story begin?
Back in January 2020, I was watching YouTube on my TV. there was a possibility that I was a little bit drunk, haha… So, I watched my dog (Pherrie), and just told him: “God damn Pherrie, you are so small!!! . what if I was your size???”… And then, I saw my laptop on my desktop… and started to Photoshop myself…I just loved the result. A day after I started to do this with players from my favorite team (Monterrey), posted on my personal Facebook/Instagram/Twitter, and people loved it. Some players even shared my work in their social media. 

That’s why I use my Dog (Pherrie) as a Watermark, he’s the co-founder of all this. Believe me, he is really small… the smallest dog I ever had. 

My inspiration is to relive those magical moments, sports, movies… or any special moment. 

Much of this is thanks to Coronavirus, why? because I’ve been working from my home (Home office) since March 2020, so I have more time to create a lot of things. 

I love football, so my first works was 100% about Football… as I said before, first with my Team, then… other teams from México, but then I started to make players from all around the world. (Cristiano, Rooney, Messi, Salah, Suarez, Bale…). Then I said: “Well, I can shrink everything…” So, I started to shrink NBA players (I love basketball)… Kobe, LeBron, Jordan… 

The moment when this blew up was on October 3, 2020 (Saturday). I was at the gym, that day Lakers played one of the finals (I’m a huge Laker fan), and they post on Twitter this: “Wearing our Mamba Uniforms, @kingjames scores out 81st point with 8:24 on the clock”, so I reply that tweet with 3 images (2 LeBron, 1 Kobe) https://twitter.com/phetru/status/1312442974156931072?s=21… and that’s it!!! when I picked up my cell phone again … oh my god!!! Like… 7k Likes, 1K RT… my cell phone rang all that day. 

My Twitter User is the same as Instagram (@phetru)… so, I opened my Instagram account (I remember I had like, 600 followers a day before), that Saturday I had 4k more followers, an infinity of messages… but, one of those messanges was: Sport Center, and they asked me if they could use my work for their social media. 

So, in a month and a half, I went from having 600 followers to 25 thousand!!! 

We all face challenges, but looking back would you describe it as a relatively smooth road?
It has been hard because sometime I have to combine my regular job with this. 

My regular job is 9 am to 6:30, then I try to make the Minis from 7… to 2 or 3 am (those are the best hours for the people from Europe). 

And to be honest, one of the hardest part about this is: To find the right picture, not all photos can be miniaturized. 

Can you tell our readers more about what you do and what you think sets you apart from others?
I think people love my Minis. 

I have been fortunate that legends have shared my work, legends like Roger Federer, Novak Djokovic, Snoop Dogg, John Cena, Paul Pogba… etc 

I really enjoy what I do. 

The funny thing is that I not a graphic designer, I’m an engineer, and I learned all this (Photoshop) from YouTube’s Tutorials. 

What matters most to you? Why?
My wife and family. I really enjoy spending time with them. 

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