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Meet Heather Fletcher of The Fit Foodie Life

Today we’d like to introduce you to Heather Fletcher.

Hi Heather, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I like to describe myself as a fit foodie. I’ve always been interested in health and fitness but I like to enjoy foodie adventures. I grew up being active and have a large family. I went to college at the University of Pittsburgh, and at first, I thought I wanted to go to school for physical therapy, but I decided to take another route in health and fitness. I realized a greater need for people to learn how their lifestyles can affect their total health. I got my undergrad in health and physical activity and my master’s degree in exercise physiology with a concentration in chronic disease from the University of Pittsburgh. In addition, I recently got certified as a plant-based health coach by precision nutrition.

I’ve held many roles in the area of health and fitness. I’ve been a strength and conditioning intern for Olympic sports during college, a cardiac rehab specialist, personal trainer, group exercise instructor, and disease manager for people with severe chronic health conditions like diabetes and heart disease. Throughout this journey, I realized how much people, especially people that looked like me, lacked the base knowledge of how simple lifestyle choices can prevent health complications. My mission is to help others gain that knowledge from someone they can relate to. I’ve seen many loved ones lose their health or die too early because of this. I started my website thefitfoodielife.com and business, The Fit Foodie Life LLC, to help educate those who need it.

In addition, I like to add traveling in with my mission to educate others on health. I believe in a holistic approach to total wellness that encompasses mental, physical, emotional health, and self-care. Travel is essential for others to learn how the world lives and learn a different perspective on life. It teaches you empathy for others and compassion for people that may be different from you. It is fun to travel and go to Instagram-worthy places, but it’s essential for me to learn about the culture, get out and be active. I also share my travel adventures on my site and Instagram page!

I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
It took me a while to realize what I wanted to do with my gifts and passion for health and wellness. After all of those roles I held, I couldn’t find something that stuck. Especially with programs where I was working with people with chronic conditions, the material wasn’t resonating with them, and I did not have the power to change the messaging. People always come to me with questions about health and wellness, and I repeatedly noticed people asking me the same questions and realized more people needed to learn this information. I finally decided to take the leap in December 2019, and it’s been smooth sailing so far! It keeps me going to hear feedback from others that I am helping them see things differently. My main obstacle is getting my message out and making sure the people who need the information are reading it. This is helping!

As you know, we’re big fans of The Fit Foodie Life LLC. For our readers who might not be as familiar what can you tell them about the brand?
My business is a blog/website where I educate on all health and wellness topics. I specialize in making a healthy lifestyle obtainable for everyone and raising awareness of pressing issues in health and wellness. I consider myself an expert in health and wellness as an exercise physiologist.

I am proud of my articles on health disparities, racism and health, and diversity in the fitness industry. I get many people who take the time to let me know those subjects helped to open their minds and take action to make a change. People who did not realize how social issues can affect the physical body. It’s an important topic to bring to light, and it has even sparked essential conversations.

I hope to shed more light on underserved communities and health equity. I want people who think of wellness as linear to see it from a different perspective. Health and fitness comes in all shapes, colors, and sizes. I want to show more honesty in health, and I strive to break down the stereotypes.

My offerings include ebooks, education through my blog, speaking engagements, and sponsored writing opportunities. In addition, I partner with local and national brands to bring awareness to their work. I am grateful to partner with local brands like noble citrus to bring my messaging to a different audience. Most recently, I was invited on a panel during black history month to speak about Traditions in African American food and how to rethink the healthiness of our traditional dishes for a national insurance company.

If you follow my page on Instagram, heatherfitfoodie, you will also see me featuring the local fitness and wellness businesses you should know about!

What are your plans for the future?
My goal is to keep thefitfoodielife.com going for as long as I can. I hope to have other guest experts in the health and wellness field contribute to the site. In the future, I would like to speak on more panels and connect with local and national businesses to show diversity in fitness. People are demanding diversity in their images and professionals that represent their brand. When more people see themselves in print, media, and conversations, it will inspire them to be healthier and move.

I would eventually like to hold my own wellness event where people can get fit, learn about their health, and have the opportunity to get a free health screening to see where they are. There are no big changes at the moment, but I like where things are going.

Contact Info:


Image Credits
Images 1,2,7,8 Christina Jones Photo Image 3 Laura Martinez image 5 Crowned Visuals Photo

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