Today we’d like to introduce you to Hannah Celerin.
Hannah, we appreciate you taking the time to share your story with us today. Where does your story begin?
The journey began as a 16-year-old bagger at the local grocery store while in high school and cheering after school. I knew from a young age; I would never depend on anyone else for what I needed. I took my first job seriously and always went above and beyond, even when sweeping the floors and cleaning restrooms. This hard work allowed me to work my way up position by position until I finally reached management in the Deli. Becoming a manager was a huge accomplishment because I was only 21 years old, and I finally saw the last five years of dedication pay off!
I was in the management position for two years. During the same time, I was enrolled at the University of South Florida pursuing my degree in Marketing. Those two years taught me more lessons than I can even count. I learned how to manage a staff of 20+, how to delegate (aka you cannot do it all), how to schedule a team, manage a profit and loss statement, conduct inventory, do orders, unload and stock delivers, how to train and develop a team and so much more. This time in my journey was one of the most influential times because it showed me that when you show up and give your 100%, you will succeed. It taught me the importance of teamwork and the true definition of earning respect from others.
I learned that if you have the will to push on, commit to learning every day, and DO THE WORK, you will become the best. Because showing up for your position and your team is an essential skill.
About 1.5 years into management, I started to have difficulty completing my degree due to my management schedule. As well as, I was struggling with the enjoyment of my career. Showing up each day became more challenging and complex because I didn’t feel passionate about the work. I had this persistent feeling of, “this just isn’t it.” I pushed this feeling aside for months and told myself I was probably just tired from the holiday season.
But that feeling never went away, so I made the SCARIEST decision in my life at that point. I requested to step down from management and return to part-time at a store near my home. I still don’t know how I dared to step away from something I worked so hard for, but I’m so thankful I did.
Once I went part-time, I took one semester off of college and pursued my degree in Esthetics. I did this because I fell in love with lash extensions as a client and thought how amazing it would be to have a job where I could craft my schedule and do things on my terms, to get a “real” job once I had my bachelor’s degree. I graduated with my Esthetician license in March 2018.
Shortly after getting my license, I started my own business as the first entrepreneur in my family. I would never have imagined I would become an entrepreneur even six months earlier.
I was taking lash clients in my salon suite at the end of the same month. During this time, I was in school at the University of South Florida, working part-time at the grocery store and building my clientele.
About a year later, I left the part-time job because I had replaced my income solely by taking lash extension clients working only three days per week. I loved working with clients because it meant cultivating relationships with other women in all different stages of life.
I graduated with my Bachelor’s Degree in Marketing in May 2020. I realized I never wanted to do work that I dreaded again and decided to continue growing my beauty business.
Fast forward to today, I have learned my true passion lies in learning, educating, and coaching others. I fell in love with the social marketing side of running my business over the last four years.
Today, I am now coaching other entrepreneurs on using social media to market their business effectively.
I also offer virtual assistant services and social media management to help busy entrepreneurs have more time to focus on the things that will take their business to the next level.
The journey has been a winding path, riddled with many ups and downs, but it led me today to truly impact and help others. I genuinely believe each step in my journey taught me valuable skills and lessons that shaped who I am today.
Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
It was not a smooth road, but each obstacle along the way taught me a valuable lesson.
Along the road, some obstacles I experienced were:
-imposter syndrome, aka believing I wasn’t qualified to even when I was.
-being younger than 90% of my staff as a manager
-constantly having people think I wasn’t going to live up to the standard
-other thinking my “beauty business” was just a phase
-learning how actually to attract the right clientele
-learning how to manage finances, pay me, and provide my benefits
-trying to manage all the things I had going on and still excelling at them all
-learning the importance of delegating, that you can’t do everything yourself
As the quote goes, “A smooth sea never made a skilled sailor.”
― Franklin D. Roosevelt
Appreciate you sharing that. What should we know about Balanced Beauty Studio?
My business started as a lash extension salon and has involved a brand focused on helping other busy business owners grow their business without the overwhelm that comes with not understanding social media!
We specialize in teaching busy entrepreneurs how to Simplify Instagram through our signature eight-week group coaching course.
As well as offering social media management and virtual assistant packages for those that need help in their business or don’t have to spare time to devote to learning and applying all the information themselves.
We stand apart from others by providing high-touch support, always giving each client/student my 110%, all while doing so in a way that feels like we’ve known each other for years through building genuine connections to each client.
I am most proud of the brand because of the way we have evolved. The brand has transitioned because I saw a need in small business owners who struggle to do it all themselves firsthand. I am so proud to deliver results to others and help guide them to grow their business.
I want others to know when you choose Hannah Celerin, you get all of her experience, and her methods are constantly evolving in this ever-changing climate of social media.
-If you struggle with your Instagram and want to learn how to simplify and make it effective in your business, the eight-week course is for you, and enrollment is opening again in January 2022!
-If you want someone to handle your Instagram for you or need to delegate admin work, we are here to support you! We offer a variety of social media management packages and Virtual Assistant packages.
Remember, social media shouldn’t be overwhelming. On either path you choose, we are here to support you and your business needs.
Set up your discovery call today:
We’d love to hear about how you think about risk-taking?
I feel risks are a must when starting on your journey, especially as an entrepreneur. It always feels like a giant leap of faith to bet on yourself and take a chance on the “different path.”
The most significant risk taken always came right before I saw significant growth in my personal and professional life.
1st, when I leaped into entrepreneurship as a beauty business owner, and when I dove into coaching other business owners and started offering social media services to others.
With each risk I take in life, I realize it always gets me closer to where I am meant to be. Regardless, if it goes as planned or if it pivots me in a different direction.
Without taking risks in life and business, we remain stuck and stagnant where we are.
Take the risk, because if not, you’ll never know how good things could be on the other side!
- Email: Hannah@hannahcelerin.com
- Instagram: www.instagram.com/balancedbeautystudio
- Other: https://calendly.com/hannah-celerin/discovery-call