Today we’d like to introduce you to Erinn Dejose.
Hi Erinn, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
As a new mom, your life is turned completely upside down. Everything revolves around the baby and you lose a lot of yourself. Your time isn’t your own. Your body isn’t your own. Your social life is spent texting friends instead of meeting at the bar for a glass of wine. It’s tough. And it can be really lonely. I needed a way to reconnect with myself and connect with a community of women who were in the same part of their life journey as me. Exercise has always been a priority, and I needed to get back to doing what I loved. I’m also social and I needed to find a way to connect with women outside the home. I ran into the Tampa iStroll group one day and decided to try it out. BEST DECISION EVER!! I quickly became part of an amazing community of families who valued health and wellness and knew what it was like to be up with a baby at 11pm, 2am, 3am… haha you get the point. My love for the program, and desire to get back to having a career, led me to start iStroll Brandon. I was lucky to have a supportive group of moms and kids that showed up every single workout and became lifelong friends. After two years, I became owner of iStroll Tampa. The iStroll community continues to grow and thrive as a place for women and children to build lifelong friendships, share experiences, focus on their health, and just have a ton of fun.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Of course, owning an iStroll isn’t all fun and games. There is a lot of work that goes into planning workouts and events. Sometimes the weather isn’t on our side, and the hours you spent creating the perfect workout for a group of 10 moms and kids is thwarted by a sudden rainstorm and you only have 1 person show up to a rainy basketball court. Or, the parks could suddenly be closed and you have to change your plan at the last minute. But, I will say, even if one person shows up, knowing that we got to connect and work out and spend 60 minutes focusing on ourselves, makes it worth it. We also have a great group of moms who can adjust to any situation. Parks closed, ok – let’s go for a run! It’s raining… oh well, we’ve had worse stuff spilled on us already today! Plus, the kids LIVE for a rainy day. Splashing in the puddles is a top five activity if you ask any of my three kiddos!
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
iStroll is the original, outdoor 60-minute stroller workout. We give moms (and dads!) a full body workout by incorporating running, body weight, dumbbells, resistance bands and of course, a jogging stroller. We do bootcamp, HIIT style workouts that are fun, effective, always changing and backed by the hottest beats. You will never do the same workout twice. You’ll work hard, but we promise you’ll have a great time. We LOVE to laugh and have a ton of fun. Our owners and instructors are group fitness certified as well as CPR/AED certified. Not only do they love exercise, but they are also long-time athletes who share their knowledge and expertise with our community of moms. Oh, and they’re all moms… with multiple kids! Attendees can feel confident our instructors can relate to everything they’re experiencing. iStroll is more than a just workout class. It is a place to make lifelong friends and develop a strong support group. We’re all in the same stage of life and understand the struggles each other are facing. There is no judgement… about ANYTHING.
No judgment on your parenting choices, no judgement on your physical appearance or ability. It is a place where you can come be yourself and let your guard down. We understand this may be the only time during the day you get to connect with another adult. This is your time to chat with friends, to release stress and enjoy the fresh air. Plus, we host super fun Moms Night events like wine night, DIY crafts, yoga classes and more. We’re also a great social environment for kids! Not only do they interact with each other, they get to play outside, watch their parents exercise and play on the playground. We do so many fun activities for the kids too! Craft and story time, bubble parties, chalk days, sensory activities, field trip classes and birthday celebrations are just a few of the ways we make iStroll special for them. I promise kids love going to iStroll just as much, if not more, than mom! And here’s a big bonus, the social activities aren’t just fun, they help prepare the children for school and entering that social environment.
We would love to see iStroll keep expanding in our community! All moms are welcome to join us for a workout or social event. We want all moms to know you don’t have to do this alone and we want to welcome you into our circle of friendship.
- Drop is class $9
- 5 class pack $39
- 10 class pack $69
- Monthly Unlimited $49
- Email: email@example.com
- Website: www.istroll.co
- Instagram: https://www.instagram.com/istroll.tampa/
- Facebook: https://web.facebook.com/istrolltampa